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Feb. 6th, 2011 07:06 pm![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
I just heard an ad on the radio touting a new form of relief for tinnitus: Quietus!
As if that wasn't creepy enough, they followed up with glowing quotes from, apparently, those who've tried it, like "the ringing has finally stopped!" or "I love Quietus. It's silence at last."
Yeeugh.
I know that sometimes companies check a new product name for unfortunate connotations in various languages, but this seems like a pretty big oversight in one's own language. And yes, they do seem quite serious.
As if that wasn't creepy enough, they followed up with glowing quotes from, apparently, those who've tried it, like "the ringing has finally stopped!" or "I love Quietus. It's silence at last."
Yeeugh.
I know that sometimes companies check a new product name for unfortunate connotations in various languages, but this seems like a pretty big oversight in one's own language. And yes, they do seem quite serious.